EXECUTIVE - MARKETING

A. Marketing & Communications

Plan and deliver integrated marketing and communications campaigns aligned with PNZ commercial objectives and DP World brand guidelines.

Develop and manage content across social media, email, websites and marketing collateral, ensuring consistent messaging and brand standards.

Manage digital marketing across paid media, SEO, websites and landing pages, including CMS updates, user experience improvements, A/B testing and conversion optimisation.

Execute lead generation and nurturing programmes using CRM segmentation, marketing automation, personalised journeys and effective handover to Sales.

Conduct market, customer and competitor research to identify trends, priority segments and growth opportunities.

Plan and deliver exhibitions, roadshows, sponsorships and customer events in collaboration with Sales, Business Development and other stakeholders.

Manage agencies and vendors to ensure quality deliverables are completed on time, within budget and in line with brand standards.

Monitor and report campaign performance, using insights to improve marketing effectiveness, conversions and return on investment.

B. Customer Experience

Support CX initiatives, including Voice of Customer programmes, dashboard reporting and the analysis of customer feedback and benchmark data to identify improvement opportunities.

Support customer journey improvements, engagement and loyalty initiatives by coordinating actions across relevant teams and promoting a customer centric culture.

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